Why is something the way it is? Markus challenged his teachers and professors with this most fundamental form of disruptive resistance at a young age. Later, hardened and trained accordingly, his clients in business and positioning consulting learned to appreciate the former naughtiness and to love his disruptive solutions.

With 20 years of experience in challenging projects in a wide variety of industries such as media, finance, health, industry or retail, he refreshingly combines competence with cheekiness and is today considered one of the European experts in "disruptive strategy" and "corporate disruption".

For this very reason, Markus is also a much sought-after speaker in German-speaking countries. In addition, he is a passionate entrepreneur and a restless fifth of a startup that will turn the European electricity market upside down. In summary, he lives, thinks and dances happily in love between Vienna, Tel Aviv and San Francisco.

The team's bi-, tri-, quattrolingual disruptor – in the best sense of the word. Victoria is not only fluent in four languages, but also in the language of start-ups. As a mentor, co-organizer and volunteer, she has inspired and motivated young people to dive into the startup scene during her SIMC Masters at events such as Entrepreneurship Avenue, Pioneers Festival and found! She has worked out her own ideas in incubation programs. At Deloitte Digital, Victoria developed digitization strategies for international clients, practiced strategic price management, and lived agile project management. She now draws from all this experience in her role at disruptive and in her consulting meetings with "grown-up" companies. She is the innovative mind that puts the necessary fleas in companies' ears to initiate a change in thinking. Her own drive? Sports. We can all take a leaf out of her motivation for cycling, bouldering, running & hiking.

As a rising star in the disruptive sky, Sonja doesn't shy away from any challenge. And that's a good thing, because with her ambition and concentrated tech knowledge, the native of Nuremberg sometimes makes us all look quite surprised. As a self-employed communication designer, she had content customers in Austria and Germany for over 10 years. And it soon became apparent that the most important constant in her work was change – by bringing clients to new perspectives that no one else could or wanted to see. Most recently, she was able to put her strong passion for technology and design to good use as Creative Lead for and with TEDxVienna. Here she learned how important it is to question the core of a company and to support innovative ideas. She`s truly passionate about the purpose and deep motivations behind a organization or company, which she can fully unfold and prosper at disruptive for even more great clients.

With foresight and depth – that describes Nina´s work best. Drawing unusual connections in no time is her specialty. When asked how she acquired that ability, she´ll modestly tell you she doesn´t know exactly. After studying art history in Vienna, she completed her master´s degree in Cultural Analysis at the University of Amsterdam – an experience she can still draw on today. A worldly and future-oriented course of study that taught her that no subject ever stands by itself. It´s similar to nature: the smallest changes and influences in one area can mean unexpected consequences in another. Nina manage to keep track of these ecosystems and recognizes their interconnectivity. After having worked in the realms of communication and branding, Nina appreciates the freedom in her position as a consultant at disruptive. She finds it refreshing as to how far she is allowed to go in order to bring companies from the present into the future.

Going through life with open eyes and creatively linking seemingly unrelated things - that's what Werner was all about during his education, on his travels, or in various stations in Innovation & Transformation Management. After getting inspired by digital transformation at Bocconi University in Milan, he brought this fire to Siemens Mobility, where he promoted the establishment of an idea incubator as well as the creation of disruptive ideas within the company. As a trained constructional engineer, he made his way back to the construction industry, where novel ways of thinking were required in an established industry. With full enthusiasm and a bit of Viennese humour, he manages to make innovative perspectives and possibilities interesting to even the biggest skeptics. A skill, he now leverages in the consulting sessions at disruptive. As a balance to digital transformation, Werner gathers new inspiration while traveling, for example during his sabbatical in South and Central America. And when he's not on the road, he can be found with dedication in the vineyard, where he has been trying his hand as a hobby winemaker for several years.

There is more to it than that! Anja has been following this credo all her life. She loves to get to know new things and to jump between perspectives. Because there is always more than meets the eye. This applies to people, things and organizations. For her training, Anja did numerous internships in the social sector, with and for people of different ages and with different needs. The time spent in these institutions was a formative one. Not only was she able to learn a lot from the people and take a lot with her, but she also gained insight into the diverse organizational structures and cultures. Always finding her way around, fitting in and recognizing where to support people and organizations is one of Anja's strengths. What she learns is put directly into practice. And the learning never stops: While walking, the business psychology student likes to fill her head with new impressions, whether talking to friends or listening to a podcast in her ear.

Magdalena – our assistant, who you never don't see smiling. Every day, the passionate dancer, who is at home in Vienna, Carinthia and Italy, brings us a little closer to the flair and charm of these places. She enriches our team with her dedicated commitment, her openness to new challenges and impresses not only with her emphatic manner, but is also an extremely reliable support for all of us. And if the worst comes to the worst, she can also shine with Carinthian insider tips. Her studies at the Vienna University of Economics and Business Administration show her academic passion as well as her professional knowledge, which she already uses skillfully in the team. Besides her enthusiasm for dance and her studies, she also enjoys playing GO. To successfully defeat the opponents with her strategic skills.

Disruptive is co-founder of the European "Level Up" network.

In order to not only initiate the turning point in Europe's industry but also to successfully implement it, strong partners are needed. That's why since October 2022 we are a strong part of the Level Up network with offices in Vienna, Hamburg, Hannover and Berlin. Level Up are three strong consultancies with one common goal: to think and develop Europe's industry and companies one level higher. In total, a team of more than 30 consultants, experts and implementers at 4 locations is available to our clients. With leading expertise in the areas of strategy, disruption, technology scouting, automotive, new energy, digitalization, UX processes and platform development.

Disruptive is Partner of the Retail Experts Group.

In order to not only initiate the turnaround in retail in Europe, but also to successfully implement it, strong partners are needed. That is why we have been a strong Experts Partner of the Retail Experts Group since 2022. The Retail Experts Group bundles the knowledge of experienced international retail experts. From purchasing and category management to coaching at European C-level. Our field of expertise: new retail concepts and the necessary strategy and transformation processes.